For years and years I've hated a lot of the marketing aimed at the young adult demographic. Sure, I'm a part of this target (or, used to be, seems like the ages continue to shift), and I'm cynical (like I'm supposed to be), but there's good stuff out there... sometimes.
The latest culprit of the bad is that horrid Ford Focus commercial where the lady is explaining the deal to a young 20-something. He's so pumped about the deal that he exlaims, "that's clutch." She corrects him by saying, "no, it's an automatic." He says clutch, she says automatic, etc., hilarity ensues. Aside from the obvious "young people act stupid" mantra (that I first remember from Starburst commercials several years ago), apparently the two generations are so far apart that neither understand each other.
+ original post date: June 5, 2005 08:50 PM
+ categories: Advertising